They say the best things in life are free. And it’s true. There are plenty of things that have enriched our lives. But when we think of promoting an e-commerce business, the word “free” doesn’t really seem believable. But Facebook has made it believable. Facebook offers you a way to engage your customers for free - not just on the social network, but also in your online store.
Facebook has quite a few well-integrated shopping cart apps that could bring the ease of use and high customization that you look for. Here are some of them that experts recommend.
PageLever
PageLever social e-commerce app offers Facebook page owners a simple way to create landing page. If you have a business page on Facebook (which is likely), you can have it set up. To set it up, all you need is a branded image. The “weight” of the page largely depends on the quality of the image. It’s free but the upgraded version of PageLever is available at an annual fee of $20.
Ecwid
With almost 500,000 active users all over the world, Ecwid is one of the most used e-commerce app for merchant on Facebook. There are two primary reasons why it’s so popular - it’s free and it’s incredibly easy to use. It has a drag and drop functionality and extensive customization features that would help you design a shopping cart with spectacular ease. Not only that, it also lets you replicate your Facebook shopping cart with all the other Ecwid carts owned by you on other sites and vice versa. Also, the app has a cart management page, which lets you view and manage all your Ecwid carts at the same time.
StoreYa
StoreYa surely knows how to make shop application for a social network. Offers seamless integration with Magento, WordPress, Amazon, eBay and even Etsy. It even gives you a host of ecommerce marketing tools that you can use. Importing your online store to Facebook via StoreYa is a walk in the park. But that’s not really all that it gives you. It gives you a whole lot of social shopping features including a coupon pop-up that people get when they browse your store on Facebook.
VendorShop
Another e-commerce app for merchant worth mentioning here is VendorShop. It processes payments through PayPal, lets you manage multiple stores from one single dashboard and saves time. It’s free and it lets you create a shop on your Facebook page, that too with a shopping cart. You need a PayPal account to use VendorShop.
Storefront Social
Like StoreYa, Storefront Social is a Facebook e-commerce app that integrates with many ecommerce platforms. It also works with a lot of popular shopping cart solutions like OS Commerce, X-Cart, 3D Cart etc. Storefronts that are created with the app can be smoothly connected to Twitter, Pinterest and Google+. The app even works with different currencies and languages. It supports interfaces with Yahoo Commerce Central, Google Base Feed and CSV imports.
That’s all folks. These were some of the most popular facebook shopping cart apps. Each of these platforms has their own sets of pros and cons. There’s no single e-commerce app for merchant that can be termed as the “best”. It all depends on your business goals, requirements and convenience.
Over To You
Have you used any of these? How was your experience with the e-commerce app? Share with us. Are you wondering whether selling on Facebook is a good idea? If you need help with choosing the right ecommerce shopping cart app for Facebook, or wondering how to make shop application for Facebook, we can help. Send us a mail at: business@theappchicks.com or better yet, come by our Sacramento office for a one-on-one consultation.
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